Ready-to-drink cocktails are a hit with millennials and Gen Z. Can brands make them taste better?
[ad_1] At the corporate office of Suntory Global Spirits in New York’s Flatiron District, I visited the liquor giant’s research and development lab, where I sipped on cocktails including an Old Overholt whiskey sour and two libations made with Cruzan rum. But there’s no bartender in front of me. Instead, I’m with Eric Schuetzler, head […]